For d2c brands

Creator campaigns that pay for themselves, for D2C brands.

You sell to a specific customer in specific cities. InfluencerTap finds the creators whose followers are those customers, then shows what every rupee delivered.

Reach the customers you actually ship to

Describe your customer by age, gender, city, language and interest. We look for creators whose followers match it, not just creators with big follower counts.

Stop paying for fake or mismatched audiences

Every shortlisted creator gets a real-audience check, so your budget goes to people who can buy from you.

One place for briefs, fees and approvals

Send briefs, agree fees and approve Reels without chasing across email, spreadsheets and chat.

Know which creators to re-book

See engagement rate and cost per engagement for every creator, recorded from their insights, and move budget to the ones that earned it.

Questions from d2c brands

Is InfluencerTap for small D2C brands?

Yes. It is built for brand teams running their own creator campaigns, starting with paid Instagram Reel campaigns in India. Early access is open now.

Do I need an agency to use it?

No. InfluencerTap lets your team discover creators and manage campaigns directly. Agencies can use it too.

Which platforms are supported?

We are starting with Instagram Reels in India.

Further reading

Run your next creator campaign in one workspace.

Discover creators whose audience matches yours, manage briefs and approvals, and see cost per engagement for every creator. Starting with Instagram Reel campaigns in India.

Get early access